Some decisions are hard – Choosing Bing is easy

Bing™ puts you in front of your audience when it matters most – when they’re making decisions. It’s where you want to be, and it just keeps getting better. Despite a decline in the overall search market, the latest numbers show an increase in the number of people using Bing with 8% growth (1) in unique users this June. That means as more people use Bing, your ad has greater potential to be seen by more of your audience.

With Bing, access to this growing high-quality audience gives
you significant opportunity to increase your ROI. Take a look at
how Bing has helped several of our advertising partners since its launch:

• One PC manufacturer’s impressions have increased 46%.

• One IT provider has reported 36% higher click volume, 43%
lower cost-per-click, and 400% high click-through rates in
June.

• A large wireless communications company’s campaigns have
received 28% more clicks.

Make sure your adCenter campaigns are taking advantage of
the momentum and performance opportunities that Bing offers. Review your campaigns today.

Sincerely,

The Microsoft® Advertising team

(1) Microsoft internal data
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